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How to Shape a New Brand: How to Successfully Implement your New Brand

In our last article, we looked at reasons businesses often choose to rebrand and provided 4 top strategies to help you shape your new brand. In this article, we explore…

How to Shape a New Brand: 4 Top Strategies for Rebranding

Starting a business is difficult enough without having to worry about branding. It's hard to flip through fonts when you're still trying to figure out who your customers are (and…

Is It Better to Invest in a Website Template or a Custom Design?

There are a few key questions you need to answer before getting started with a website project. Choosing between a website template and a custom design is the first question…

How To Give Your Designer Useful Feedback

Giving your designer feedback on the work they are doing for you is crucial to ensure you get what you are looking for from them. Collaboration is the key to…

The Questions to Ask Your Designer Before You Start a Project

Your company wants to engage in social media marketing, rebranding, or advertising. Hence, you need a great designer to create good designs. There are so many freelancers, agencies, and graphic…

5 Reasons Why High-Quality Video is Essential for Your Firm

A minute of video is worth 1.8 million words, according to Forrester Research. The question is, what should be said in those words? In the face of skyrocketing year-over-year growth…

The Complete Guide to SEO and How it Works.

Search engine optimization (SEO) is the process of getting a website to rank higher in search engine results pages. It is a long-term strategy that requires patience, research and dedication.…

Google AdWords vs. Bing Ads: Which is right for your business?

Google AdWords and Bing Ads are two of the most popular advertising platforms on the internet. They both offer different features and benefits, so it is important to choose the…

Do you need a Social Media Manager?

In the previous article we outlined why having a dedicated social media manager is essential in the modern age, and we explored what a social media manager can do to…