Digital Marketing: Why It Matters and How to Succeed
In the age of technology and social media, digital marketing has become an increasingly important tool for businesses to promote themselves and reach their target audience. Digital
Customer Experience: Why It’s Important and How to Improve It
Nowadays, attention is the most prized asset in marketing. Today’s consumers are always connected to their gadgets, making it increasingly difficult for marketers, creatives,
5 Remarkable Benefits of Content Marketing
A McKinsey survey of 27,000 consumers found that consistency is the key to customer satisfaction. Do all customer touchpoints feature a consistent brand voice, messaging, and helpf
How to Shape a New Brand: How to Successfully Implement your New Brand
In our last article, we looked at reasons businesses often choose to rebrand and provided 4 top strategies to help you shape your new brand. In this article, we explore how to impl
How to Shape a New Brand: 4 Top Strategies for Rebranding
Starting a business is difficult enough without having to worry about branding. It’s hard to flip through fonts when you’re still trying to figure out who your customer
Is It Better to Invest in a Website Template or a Custom Design?
There are a few key questions you need to answer before getting started with a website project. Choosing between a website template and a custom design is the first question to ans
How To Give Your Designer Useful Feedback
Giving your designer feedback on the work they are doing for you is crucial to ensure you get what you are looking for from them. Collaboration is the key to a successful design pr
The Questions to Ask Your Designer Before You Start a Project
Your company wants to engage in social media marketing, rebranding, or advertising. Hence, you need a great designer to create good designs. There are so many freelancers, agencies
5 Reasons Why High-Quality Video is Essential for Your Firm
A minute of video is worth 1.8 million words, according to Forrester Research. The question is, what should be said in those words? In the face of skyrocketing year-over-year growt
The Complete Guide to SEO and How it Works.
Search engine optimization (SEO) is the process of getting a website to rank higher in search engine results pages. It is a long-term strategy that requires patience, research and